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Z107.9 Braids and Fades 2019

Source: Promotions / Radio One Digital

A recent Consumer Reports investigation has uncovered alarming health risks linked to synthetic braiding hair, a staple for many in the Black community. The testing of ten popular braiding hair brands found cancer-causing chemicals in 100% of the samples, raising serious concerns about the safety of these widely used products.

Consumer Reports’ tests detected benzene, a known carcinogen, in three of the samples and lead in 90% of them—both substances that pose significant long-term health risks. Experts emphasize that there is no safe level of lead exposure, as it can accumulate in the body over time.

Beyond cancer risks, the study also found that dipping the hair in hot water—a common practice during braiding—releases volatile organic compounds (VOCs) that can cause eye, throat, and lung irritation.

Only two companies, Sensationnel and Magic Fingers, responded to the report, both disagreeing with the testing methods. Sensationnel stated that their products remain safe for consumers, while Magic Fingers stood by the quality of their materials.

If you use or install synthetic braiding hair, experts recommend:

  • Pre-washing the hair with apple cider vinegar or a clarifying shampoo to remove chemicals.
  • Braiding in a well-ventilated space to minimize exposure to fumes.
  • Looking for chemical-free alternatives like human hair or plant-based synthetic options.
  • Taking breaks between installs to reduce prolonged exposure.

For many, protective styles like braids are more than just fashion—they are cultural traditions and a practical haircare choice. But with these new findings, consumers may need to rethink how they approach these styles to prioritize their health.

Read the full report here.